HarmonyOS has taken off in China and is already outselling iOS. The next goal is global

Huawei’s operating system, HarmonyOS, will overtake iOS in China’s market share in the first quarter of 2024, according to data released by Counterpoint Research. South China Morning Post.

Because it’s important. This milestone shows that Huawei’s strategy of developing its own alternative to Android is paying off, despite restrictions imposed by the United States that prevent it from accessing American-sourced technology.

The growing local adoption of HarmonyOS is a sign of the Chinese company’s resilience in the face of adversity. Also from the strong nationalistic element in the Chinese market, which often wants to favor its local companies. and the support of his government.

After being without Google, Huawei seemed doomed to decline.  This is how he managed to turn his future around

Basic information.

  • In the first quarter of 2024, HarmonyOS achieved a 17% share in China, surpassing iOS’s 16%.
  • In the first quarter of 2023 its share was less than half that, at 8%.
  • Its rise is largely due to strong demand for Huawei’s latest models, such as the Mate 60.

context. After being included on Washington’s list of entities subject to sanctions a few months ago, Huawei launched HarmonyOS in August 2019. These restrictions prevent you from buying software, chips, and other technology of American origin without authorization

The first versions of HarmonyOS were little more than a variant of Android, but the latest, HarmonyOS Next, moved further away from Google’s platform and no longer supported Android-based apps.

  • The next target is to launch Mate 70 with Next later this year.
  • And get 5,000 partners developing applications for your system by the end of this year. In January there were just over 200.

Projection of the future. Counterpoint predicts that HarmonyOS’s share will continue to grow “as Huawei focuses on localizing the supply chain.”

Huawei saw the biggest sales increase in China in the first quarter of 2024 (+69.7% YoY) thanks to the Mate 60. It wants to gain more shares at the high-end, the equivalent of $600 and has Global expansion plans.

In terms of. The progress of HarmonyOS in China shows Huawei’s ability to overcome obstacles both technologically and geopolitically. However, replicating that success globally sounds like a much bigger challenge.

Now, its ambitious plans and what appeared before the trade war, the ten years (2009-2019) in which it went from an anecdotal maker of cheap mobile phones to a giant capable of standing with Samsung, leave it room to aspire. Something. . And in that scenario we may see a new rival to the Google-Apple duopoly Made in China.

Featured Image | BDtechsupport

In BDtechsupport | Best Huawei Phones (2024): Which to Buy and Recommended Models Based on Budget, Taste and Quality-Price